Highlights
The examples featured here showcase the breadth of our work across strategic communications, PR and integrated campaigns. From national media coverage and creative content to awareness campaigns, thought leadership, partnerships and executive profiling, each example demonstrates how we help businesses, charities and experts strengthen reputation, engage audiences and achieve meaningful communications outcomes.
“Communications should always serve a purpose. Every campaign, piece of coverage and strategic recommendation should support wider organisational objectives, strengthen reputation and create measurable value for our clients.”
Edwin Buckley
Founder
The Prominence Collective
Communications Strategy
Effective communications start with a clear strategy. We work with businesses, charities and experts to develop messaging, define audiences and create communications plans that support wider brand, commercial and engagement objectives, ensuring every activity has a clear purpose and measurable impact.
From communications planning and brand positioning to media relations, thought leadership, executive profiling, content strategy and social media, we help clients communicate with greater clarity, consistency and confidence. Whether supporting organisational growth, strengthening reputation or engaging new audiences, our work creates strong foundations for long-term success through communications that are purposeful, integrated and strategically aligned.
Integrated Campaigns
The most successful campaigns combine multiple disciplines to achieve a shared objective. We develop and deliver integrated campaigns that bring together PR, media relations, content, partnerships, social media, stakeholder engagement and creative content to maximise reach, engagement and long-term organisational impact.
Our work spans awareness campaigns, product and service launches, thought leadership programmes, profile-raising initiatives and integrated communications campaigns across business, charity and consumer sectors. From campaign strategy and messaging through to media delivery, audience engagement and creative execution, we develop campaigns that build momentum, strengthen reputation and deliver measurable results.
Television
Broadcast media remains one of the strongest ways to build public recognition, credibility and authority at scale. Our work has secured appearances, interviews and coverage across BBC News, ITV News, Channel 5 News, Sky News, Morning Live, The One Show, This Morning and Winter on the Farm, alongside regional news programmes across England, Scotland and Wales.
Coverage has included founder interviews, expert commentary, campaign features, consumer stories, awareness-led discussions and live broadcast appearances across business, lifestyle, charity, consumer and public interest sectors. Opportunities are shaped around clear messaging, strong storytelling and positioning clients in front of mainstream audiences through formats that build both visibility and credibility.
Radio
Radio continues to provide valuable opportunities for discussion, commentary and profile building across national, regional and specialist programming. Our work has secured interviews, contributor opportunities and discussions across BBC Radio, LBC, Times Radio, Hits Radio, Capital, Heart and Smooth Radio, alongside local and commercial stations throughout the UK.
Coverage has ranged from business discussion and founder interviews through to awareness campaigns, reactive commentary, consumer issues and human-interest storytelling. Radio remains an important platform for helping founders, experts and campaign voices communicate naturally, demonstrate expertise and engage audiences through trusted live and pre-recorded formats.
Newspapers & Online News
National, regional and digital news coverage remains central to building credibility, authority and public visibility. Our work has secured coverage across The Guardian, The Independent, The Telegraph, Daily Mail, The Mirror, Metro, Daily Express, The Sun, Daily Record, The i Paper and Daily Star, alongside digital platforms including HuffPost UK, LADbible and Digital Spy, and widespread regional press coverage throughout England, Scotland, Wales and Ireland.
Coverage has included business profiling, expert commentary, awareness campaigns, consumer stories, launch announcements, real-life features, public interest storytelling and reactive media opportunities. Activity is designed not only to generate coverage, but to strengthen positioning, shape perception and ensure clients are visible within the conversations most relevant to their sector and audience.
Magazines
Magazine coverage creates opportunities for more in-depth storytelling, and profile building across consumer, business, lifestyle and specialist sectors. Our work has secured features and editorial coverage across OK!, HELLO!, New, Take a Break, My Weekly, Great British Life, Radio Times, FQ Magazine, QX Magazine and Homestyle Magazine, to name a few.
Additional coverage has included specialist, regional and industry publications including Business Matters, Creative Bloq, unLTD Business, Startups Magazine, Cumbria and Lakeland Walker, Adventurize Magazine, Lancashire & North West Magazine and Absolutely Yorkshire. Coverage has ranged from founder interviews and business profiling through to lifestyle features, specialist editorial and sector commentary.
Podcasts
Podcasts provide space for deeper conversation, thought leadership and audience connection across business, lifestyle, wellbeing and specialist sectors. Our work has secured appearances across The Female Lead, People Are Deep, A Gay and A Non Gay, On The Marie Curie Couch, Brew & Chat, The Charity Champions Podcast, The Charity Show, The Sustainable Fashion Week Podcast, Everymum, Stammer Stories, Sexonomic, Celebrity Skin Talk, The Art of Value Whispering, ADHD Wise Podcast, The Midlife Awakening, Tea at Four, and many more.
Conversations have covered entrepreneurship, leadership, wellbeing, relationships, social impact, public campaigns, personal experience, founder journeys and emotive human experiences. Podcast opportunities are selected around audience relevance, subject alignment and the ability to showcase expertise, perspective and personality in a more conversational and long-form format.
Speaking & Events
Live events give clients the chance to speak directly to relevant audiences, share expertise and take part in conversations that support their wider public profile. Our work has included opportunities connected to The Women’s Mental Health & Wellbeing Festival, Good Housekeeping Live, Foodies Festival, Cake & Bake Show, Manchester Business Hub, Aligned: The Women’s Event, The Longest Conversation, and more
Clients have taken part in talks, panel discussions, Q&As, demonstrations, networking events, live podcast recordings and wider industry conversations. These opportunities help clients be seen in the right rooms, connect with relevant audiences and strengthen their credibility beyond media coverage alone.
Partnerships & Collaborations
We create and support brand partnerships that connect clients with major brands, platforms and audiences through creative and commercially aligned campaigns, content and publicity activity. Opportunities have included work involving AO, YHA, Manchester Airport, KAYAK, Nikwax, Propstore, G Adventures, MacBackpackers and Sloways, alongside creator partnerships, influencer activity and audience-facing campaigns across travel, lifestyle, wellbeing and consumer sectors.
Our work has also included non-profit partnerships and charity campaigns connected to Marie Curie, Andy’s Man Club, Alzheimer’s Society, Refuge, The UK Sepsis Trust, Stonewall Housing, and others. Activity has included awareness campaigns, fundraising initiatives, ambassador activity, partnership content, public engagement and social campaigns designed to support organisational objectives while also strengthening audience reach and visibility for the clients involved.
